Articles

How can I make my clinic more successful?

Four powerful strategies to increase your clinic bookings. The biggest success you'll have in attracting inquiries from new clients is by focussing specifically on one of your treatments. If they're looking for rhinoplasty, you save them several clicks if your ad talks about rhinoplasty and links directly to your rhinoplasty page. The same applies to ANY of your treatments. Don't think you have to do everything. Choose your own space and be the specialist in ...

How cosmetic clinics were hit by the Google Medic Update

You thought your free traffic from Google was cast in stone. You've had solid referrals from them for years. Why should anything change? Well, maybe you haven't read what happened to David West of the Veincentre. According to the Sunday Times, (you can read the article here) his site suffered a 68% loss in visits and an 80% drop in sales and it went on for several months. This is a rough screenshot of his ...